About Butch's Torch Lake
Your complete Torch Lake destination since 1985
Our Story
What started as a small convenience store in 1985 has evolved into a complete Torch Lake destination, serving both locals and visitors for over four decades.
Family-owned and operated, Butch's Torch Lake has grown with the community while maintaining our commitment to quality service and authentic Up North experiences.
Today, our store is a hub for everything Torch Lake - from premium water rentals to our famous broasted chicken, and unique lake-inspired merchandise that lets you take a piece of Torch Lake home with you.
What We Offer
Premium Water Rentals
Experience Torch Lake's crystal clear waters with our waverunners, tritoons, and paddleboards.
View Rental Options
Famous Deli Counter
Our broasted chicken, fresh sandwiches, and grab-and-go options are perfect for a day on the lake.
Explore Our Deli
Lake Lifestyle Shop
Browse our in-store collection of Torch Lake apparel, accessories, and unique Up North gifts.
Visit Our Shop
Local Expertise
Our knowledgeable staff can help you discover the best spots on Torch Lake and local attractions.
Ask Us AnythingOur Journey
Humble Beginnings
Butch's Torch Lake officially opened as a small convenience store serving the local community.
Famous Broasted Chicken
Introduction of our now-famous broasted chicken recipe that has become a Torch Lake tradition.
Store Expansion
Major renovation and expansion of our store to better serve the growing Torch Lake community.
Rental Services
Launch of our premium waverunner and tritoon rental services to help visitors experience Torch Lake.
Modern Destination
Evolution into a complete Torch Lake destination with expanded merchandise and services.
Visit Our Store
We're conveniently located on the east shore of Torch Lake, just minutes from Alden and Rapid City.
Store Hours
- Daily 9:00 AM - 9:00 PM
Community Involvement
At Butch's Torch Lake, we're proud to be an active part of the Torch Lake community. We regularly participate in and sponsor local events, lake conservation efforts, and community gatherings.
Our annual Torch Lake Cleanup Day brings together locals and visitors to help preserve the natural beauty of our lake, and our summer events provide fun for the whole family.
We believe in giving back to the community that has supported us since 1985, and we're committed to helping Torch Lake thrive for generations to come.
Trusted by Thousands
"Above and beyond service"
"Professional service and top-quality equipment. The staff went above and beyond to help us."
"Friendly staff, great service"
"Very friendly staff, great service for low price. They made our experience unforgettable!"
"Thrilled with service"
"Beyond thrilled with Butch's Marina and the customer service I received. Highly recommend!"